Thursday, October 21, 2010

Kingsoft Internet in March set up entities known as the listed companies to prepare



February 26, according to Kingsoft insiders, the company's Flag poisoning Pa business entities will be established in mid-March the company formally spun off from Kingsoft, analysis said the move was in preparation for the listing.

It is understood, will be in March Kingsoft Duba incorporated entities, the name has not been determined, but there are rumors saying that he would name "Beijing Kingsoft Co., security software." More than 100 people at the same time the department will move out to the North Fourth Ring Road, Jinshan Building, the new office area, new site is selected in.

It is understood that, in February 2009, Kingsoft company will split its business into the games, office software and security software, three independent companies, senior vice president of Kingsoft, the software division as general manager of Ge Ke security software business unit CEO, responsible for Kingsoft Internet Security, WPS products such as Kingsoft. Meanwhile media reports today, Jinshan Wang Xin was appointed vice president of security security software Kingsoft CEO, all for Duba business.

Industry analysts have said, "Although the announced spin-off last year, but only within the independence of a company statement, an independent company not to register. Under the current income, the GEM should have no problem, but when the public also need to consider specific long-term sustainable growth. "







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Tuesday, October 19, 2010

"Batman Arkham asylum" after playing a little bit of getting



28 start of the batman. .

European version to the good night. . . Than US-version and sub-version to 3 days later. .

Get down to business.

I play the XBOX version, the plot and the PC should not be too different. .

Opening animation. . . Wins, lead, pull the wind drove his Batman Batmobile. Grip joker to the insane asylum. After the animation, Batman worried joker, followed him all the way to go than show field is ultimately find themselves cheated. Joker easily into the guard, the Batman in the electronic door off. Our story begins. Overall, the game is not too difficult. If you choose the hard, blindfolded blow out 1 / 3 of blood, blood in the bottom shot directly. Of course. Is not upgraded your armor in the case. At first, joker will send you a few Xiaolou Luo ravaged, first familiarize yourself with the How to play the XBOX but the operational aspects and the PC should be similar. Members will look at it.

X-strike ordinary punches

Y-anti-anti-good use of it is to raise the batter and get high xp key.

A-hop is dodge the next by both. The will to deal with carrying electric batons.

LB-detective mode when the super-useful for the assassination mode. Of course, also useful in peacetime, we can find a lot from the riddle of the challenge. Earning XP. Upgrade equipment.

RB-Batman's housekeeping equipment. Specific wisdom for, I can not tell, anyway, the place against a circle of fire a gun, Batman flying up on the search.

RT-use equipment. Double under RT, in combat bat claws (batclaw) can be up to 3 people are stunned, to be upgraded after the personal feel futile. Or pull the wall, pull the door to reality tube.

Come to accept about. Batman's a wide range of equipment.

batarang bat darts can not kill people. Only the people stunned. .

remote control batarang see bats dart. But this can be remote. The same can not kill people.

how did sonic batarang used. CD and long, looks like the enemy can use the following guidelines in the past.

powerful explosion explosive gel glue. Be able to get the equipment early. Very useful when the treasure hunt can usually explode walls. Of course, is the kind of fragile wall, according to detective mode can be found. Is also useful when the assassination. Will be mentioned below.

line launcher cable. Basically, there are not inter-pit will be used in the past.

batclaw. bat claws. Can pull the door at the height of the pipeline to upgrade the wall can be pulled later.

The last name is too long. Remember. Looks like a sequencer switches for electronic door. After the upgrade, long distance. And even inside the same in the electronic gate to open.

Bayonet fighting

Mad random assault by X, see the enemy near the head to take a signal, indicating that he Yaoda, and felt by Y. If you choose is hard, with no signal, and to be more to observe the enemy's movements, according to early, not the batter. By night, you were hit, and not the batter batter also very important, batter can get high high XP, this earth knows, and after you upgrade, you can use what is a sure kill, Y + b more practical, A + X is throwing people, individuals feel futile. These techniques need to use at least 8 more than batter, upgrade after 5 batter. Therefore, in order to get high scores have to maintain a batter.

Note that a few enemies.

One is holding two knives, a normal attack he will defense, you can only stun him after the attack.

One is to take flashlight, normal attacks ineffective, and they will be hurt, only to jump back after the attack. The last two of enemies to kill with a blow slay, slay a hit when the state of Batman is invincible, the enemy also has AI, sometimes pick up on the floor of the weapon, as the enemy is blown away after both types of swaps, and sometimes next to the box to look for weapons, can not find, dig down and put the entire box, smashed over, or to pull the pipe as a weapon, good luck, will get the gun, when you hit slay beware . Gun can still hurt Batman, even if he was still there put Pose.

Assassination mode

Feel this is the best part of the game inside. Enemy AI is very high, when the danger would like triangular formation. But also the joker in the side of the prompt. A later stage, high habitat where Batman will be equipped with bombs. Do not expect it cool down high flying kick flying enemy, or hang suspended over the enemy. Open the detective mode, note the location of every enemy, triumph over one's death. And then around his body, plastic coated strong explosion, to the sewer, or other local security point, the cat was. Joker should have prompted the enemy, all went to the body office, start the bombs of course they are fried alive, no matter how many times you blow, only blown halo. They ran quickly to clean up. Oh, of course, see for a long time received, halo a long time from time, and bullets, it really hurts. Darts with a bat the rest of what those casual to resolve it make greater use of the surrounding environment and equipment. You have many ways to play those dead woven La.

The feeling for the boss fight is relatively simple.

The first BOSS, just a semi-finished products. Will sprint, will throw the body. When he sprint time, touch darts and health, and dodge, dart will hit the BOSS, BOSS, after hitting the wall. After several repetitions of this semi-finished seven holes of the bloody death of Alice.

The second BOSS.

Fear Scarecrow. If this, too, if BOSS. End doctor, rescue, Batman on the elevator and swallowed both, you return to find that Batman had red eyes. Note of fear gas. Chase all the way to go, Gordon was found to be linked to the Secretary. Into the mortuary. Chen, are all cried every body, get out! Game atmosphere to do well. Helplessness, where you did not find anything, only to go out. You realize the mortuary. Only with more than three morgue, both were Batman Die Ma, and the other is after the Scarecrow fear into the BOSS MODE.

All around you is incomplete construction, the middle is a huge fear of the very first Scarecrow simple, escaped BOSS line of sight, ran to where Batman Light District, (batman fans forgive me to say...) Will light into the BOSS Then he hung up the first time.

Second time.

Forgot where specific. Anyway, when you see Batman, red eyes, the better prepared mind. Open the door, you find that you are greeted with endless corridors, played Max Payne's certainly very familiar with this scene right. Create a good atmosphere. I do not play terrible. I then go through a life shortened. BOSS this war escalated. Not only run the line long. But also small skull came out against you. Good use of the anti-anti-not a big problem. BOSS line of sight as long as careful not to go over there on the line.

Third

I looked at all the pain, Batman even the needle bar 3, the fear, the turn to Batman was taken to a lunatic asylum. Even the animation is changed. . Driving a Batmobile is joker. . . . . After jump shot by Joker, Batman crawl out from the cemetery. BOSS war began. The BOSS battle much more difficult to upgrade, go to the destination, you want a three-fight, open three light bulbs to knock BOSS. Note that there will be variation among people. But the finished product. Should not only good defense against, and pay attention to avoid variation threw the bodies of people, there is a good sprint to hide, and pay attention to throwing good darts attention to those on the line.

The third BOSS

Mutation who finished product. Bone looks like a person who called it, Gordon finished in the Batman after saving was joker transformed into mutants. The BOSS skills and an almost. Well he is still to avoid the stones, handle his sprint, and then with your child the. One-third of blood each time he disappeared, you need to run to the press will kill or ordinary boxing, forgotten, in short you need to unplug the pipes on him. Three times to pull out. Variation were also against you. The old method to deal with. But this can not automatically fall in their blood and then you can ride one-third of his blood against the other. A good throw to hide the body inside the large and small game on the line always met some mutants. Much the same way against them. In addition to the last chapter, dealing with joker, you not only to deal with both people both variable and will encounter different Xiaolou Luo, including that pole, that electric batons to. Who proposed a variation of sights, ride to sweep Xiaolou Luo also get the batter too much, and put it directly hit slay.

The fourth BOSS

Plants more difficult for women this BOSS counted relative to all BOSS battle inside. Darts would have hurt only the bat. When efforts to reach the open, exposed female bats, this time his injury was the greatest. He had both a skills and spray Zhu Zhu, I feel I'm in my lightning when you finally play a Diaoxie BOSS destroyed after the explosion with a strong plastic film to protect the plant woman exploded. Useless skills in the second stage is still the same just a few more anti-anti-woven La Note on the line.

The fifth BOSS

joker and after his mutation into, Batman caught the roof. In fact, joker, where both will be thrown under the paw. Hide it well do not have to attack. No injuries. Dumped under the joker that both boring, skip to the top, and the rest is Zabing fight. End wave of settlement after the bat with upgraded grasp ~ batclaw, the Joker grabbed, and then give him a fatal blow, I see pain. Button a third tube of his blood. Repeat this three times. Will be able to enjoy the ending animation.

By the way, there are a BOSS. And the joker had to go through the show when the market saw a big man, threatened to pull out Batman the skin, gnawing their bones. In order to make the antidote against mutants, Batman Interview the person nests. In his site. Can not run, can only slowly, and when he jumped out, put a very 2-Pose, you aim darts with a bat to his head, then he struck out two of the falling water to go. Sometimes, you find around the shock, should be prompt, so you run, you run another. The big man is 2 dozen flies a few boards. . And then disappear to repeat the above steps, when raising the antidote to trap when the big man to the door, the time is ripe powerful explosion launched a prepared plastic, poor thing went on the fall.

Experience success on the riddle game which always the challenge of 240 hidden riddle too. Each plan has put a site map hidden, open the detective mode is not difficult to find these things. With these achievements will be readily available after the map. There are three achievements. One is the environmental achievements. As long as around it. Press and detective mode, will complete the achievement. Another achievement is very interesting and hard to find. You need to be a question mark and his point, put together. Then press and detective mode. To complete the achievement. The question marks and points, only in detective mode to find the next. I suggest the last to do such achievements. When a map is only a question mark when looking around that this thing with a question mark. Then find a suitable site, the point and question mark together into a line, put together. Complete success.

First wrote about here. Eyes began to ache. When the game is over, this game can not be inherited. In other words, you want to play with other difficulties may find another archive. The Batman ends his story, and continue to seek asylum inside the riddle challenge. If you complete all the riddle of the challenges of 240 who will be very angrily threatened at the other end there is a greater challenge in high-forest thing, words have not finished running for the door infiltration of the police was arrested. After the end of all this, I have nothing to do in the madman on the island, feeling the asylum-related not criminals, but to off Batman. . Because you can never escape from it.

Raiders younger brother the first time I learned to write, look Tell me what you beg the indulgence of orange peel, eggs any, hard-won, table waste. . . .







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Tuesday, October 5, 2010

What dealers need to support?



You get the van, I'll buy Santala; you 2% rebate to dealers, I look back five %......, beings with marketing support, we have to ask manufacturers, you know you whom to support? And would you get to know the dealers are really need?

Who listen to the market in the end, who mastered the right to speak, is the company or dealer Yihuo not.

If not specially KA stores, many of the manufacturers in time to market, traditionally bullish distribution unit has a good sales network and local market relationships, while ignoring distributors (especially food distributor ) occupies a large number of wholesalers last stage the proportion of at least 70%, which at the end stage for more than 90% of wholesalers are workshop-style, extensive management, family-run shop everywhere, take the initiative to develop market awareness of difference. It is precisely because some firms did not see the wholesale level, these features are not, then start investment products such as the play: "the factory wholesale price than similar products," "substantial product rebates" and other banners, one-sided that they as long as the investment policy of using such agents to find products on the end of the story. Reason seems to be enough as long as profit margins and competitive products, agents can use in their market areas of its sound marketing network sales from their products.

Most did not, after vigorous investment followed by a slow moving, returns ...... even stop production. How the? Because the two sides attach importance to each other only positive side, while ignoring who is the main force fighting in the first-line market. Brand product sales have been so busy agent, together with agents with limited management, personnel and funding, it is difficult to main efforts into numerous and tedious work to the sales terminal. On the contrary, the dealers at all levels (including agents, wholesalers, retailers) as the flow of products in the market in a part of the road, and distributors work together to do a good job at all levels of enterprise channel management will grow to more brands .

"Willow" is not the dealer's true intentions! Only to find dealers really need to use the channel distributors to expand the market for quick advantage of the purpose or "win-win" is only vulnerable to the "Colorful bubbles."

What are the needs to support dealers, I believe that most dealers do a good job market, manufacturers need to nurture and guide consumption, especially of new products in time to market, manufacturers need support, because consumers buy it, and good channels for dealers to clear more, the product also will sell it!

This should note the following:

1, and actively help to expand the terminal market dealer, but not any mercy in the dealer's site.

2, actively helping dealers to complete distribution in place shelves, display, merchandising, marketing, etc., all efforts to promote sales.

3, dealer training, product knowledge from time to time organizations, marketing strategies, management principles, brand culture, etc, on the one hand the higher the distributors of the brand awareness and enthusiasm, on the other hand promote the ability of dealers to promote the market.

4, and distributors to maintain a positive and friendly communication, and seriously listen to their various proposals for the distributor market information and all kinds of views should be examined closely in time to improve all-round complete with dealer sales and marketing.

5, strengthen the regulation and management of the regional market, strictly prevent FALSIFYING.

Cross-regional FALSIFYING led to mutual bargain, the main reason for the vicious competition.

Causes of changing commodity from the market, primarily in major regional markets in the CIF big difference, in the interests of the driven, who can be contented to do! Therefore, to establish a sound distribution channel Market Supervise Management System, the Jian Yi manufacturers do not promise any rebate points and a unified CIF, this can effectively prevent the dealer because of the high anti-profit and privately cut prices to avoid price differences caused by The FALSIFYING, to maximize the protection of their interests, such as a Beijing food is the policy received a lot of results here. Implementation of the unified CIF, is a point with manufacturers face, on balance the interests of the overall market approach, that is, although in a regional market to increase the product cost of sales, but consolidation of the market order, to obtain the steady development of the overall market. Then, less the rebate to the dealer, how should its incentive policies embodied? Manufacturers must first figure out where, in addition to rebate or cash incentives, our distributors also need? Therefore, the cast is very critical of their requirements are cited one example: to achieve annual sales of 6 million yuan dealers, manufacturers by 1.5% rebate incentives, dealers should be 90,000 yuan. If the manufacturers put 90,000 yuan for the market, TV advertising, promotion and other aspects of the terminal, or to meet the dealer at delivery vehicles actually needed, perhaps more than the revenue generated by 90,000 yuan. The key of course, manufacturers want to sincerely return to dealers that have the spend needed most.

In addition, manufacturers distributors in addition to solving the most practical difficulties, we should also strive to enhance brand awareness and reputation!







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Monday, September 27, 2010

Suspected of extortion Donews producer Liu Ren denies allegations



Thousand Oaks Internet Technology Development Co., Ltd. Vice President Liu Ren and his two subordinates were charged to remove the "360 security guards," the negative article in the grounds of the software, to obtain a copy of the software company of 230,000 yuan (November 20 last year this newspaper has report). Yesterday, Liu Ren and other three persons were arrested for extortion in the West Side Court for trial, denied the allegations in court Liu Ren.

The prosecution alleges that in July last year, has managed Donews, flapping the site cat Liu Ren Xu instigate new things staff, friends, tour the Central and others published on the Internet and reproduced on three international unlimited Technology Co., Ltd. Beijing Development "360 security guards, "the negative news software and on the company's chairman and negative individuals, the latter to remove the grounds of negative news related to the three international companies for 230,000 yuan.

September 19 last year, three international manager arranged to provide something to the new account Xu import 50 thousand yuan. Afternoon of October 12 that year, Liu Ren and others in Haidian again within a restaurant manager to three international cash received 80,000 yuan, and arrested by a police officer on the spot.

The court, the first interrogation of Liu Ren refute the charges, said he has never threatened the three international companies, has not requested money.

Liu Ren said that this originated from the Rising and the "360 security guards" in a war of words, he was just so central to the tour, "360" technical analysis can not be made of special anti-virus sent to the Internet. "I think this is normal news reports, many sites are reporting on this matter at that time." Ren Liu said in court, and he never talked to three international companies money, Xu thing was the total with the three international companies managers on public relations into a 23-million agreement to help the company build brand image, they will no longer publish the company's negative news.

However, Liu Ren's the excuse did not receive the recognition of two co-defendants. Xu pleaded guilty in court matters and tour central, and that released "360" Liu Ren negative messages are directed to. According to Xu something that made complete negative news, the three international companies to be willing to be deleted. "I Zuobuliaozhu Liu Ren had to ask for instructions. Liu Ren Let me be 300 000." Xu said the new matter, and interviewed the manager of three international companies Liu ligament is a go.

The case is not handed down in court.







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Tuesday, September 14, 2010

Haoxiliantai ABPlayer experience high-definition player 2.6



Now, I get along with ABPlayer more than half the days of the. In these six months, ABPlayer constant progress, has introduced another unique intimate useful features. ABPlayer recently launched version 2.6, I quickly downloaded to a trial, found ABPlayer launched a new channel "Opera Channel." I remember on one channel "Travel Video" to give the author the introduction of no small surprise, which launched two channels time interval less than one month, turns out to be "Haoxiliantai, constantly surprises."
銆怐ownload銆?ABPlayer (high-definition video player) the official version 2.6.0

1, very strong local playback

Although the author and ABPlayer already known each other, but I believe there are still a lot of friends do not quite understand it. So let it begin at the beginning we first talk about its strong local media playback.

ABPlayer is a definition specific to the pursuit of top quality, perfect audio and visual effects enthusiasts player user developed for high-definition video player. It plays HD video take up minimal CPU resources, audio and visual effects perfectly. It also has a memory play, subtitles configuration, soundtrack, video equalizer, rotation angle, 5.1 surround sound, DVD Dual subtitles, audio and subtitles delay adjustment, and many other cool features.

Also I want to say more on this, ABPlayer addition to playing local video files, but also with local media search. Fairly simple to use, first click on the left channel in the list of "local media", as shown in Figure 01, and then click "Search" button, ABPlayer will automatically search your computer's audio and video files. Search is completed, these files will appear in the middle of the file list. ABPlayer allows you to browse only "music" or "movie", just click the map 01 in the "music" or "movie" tab. If you want to see movies or hear what the song in its file name as long as the double-click on it, easy to use.


Figure 01

Second, integrated online channel is unique

In fact, even if never used ABPlayer friends, we can see, ABPlayer ordinary high-definition video player has one difference is that it has a number of unique online video channel. Let the author the following simple description of its conduct about it.

路 MTV Channel: The channel you can download high-resolution MTV, with ABPlayer switching tracks, soundtrack can be eliminated, to make your dream home K song;

* HD video: The channel offers high-definition movie trailers, movie clips, foreign highly creative advertising articles, cartoons, etc. are super funny video resources.

* Computer Training: Introduction to the channel were included computer, office financial, graphic layout, website design, video non-linear, programming languages, 3D animation, decorative graphics, Maya area, network engineering, exam, the software industry more than ten zones, allows you to easily download the video tutorials you need a computer.

路 PPlive: in the channel you can video on demand large, variety shows, popular cartoon, also can watch your favorite TV shows.

* Fever Music: The channel not only the popular music album, there are movie soundtrack, pure music, European music, and even Chopin, Beethoven, Mozart and other famous musicians of the classics. And all songs are used in the APE and FLAC lossless compression format, high-fidelity music, its sound quality is definitely not normal "MP3" comparable.

* Travel Video: In the channel has many high-definition travel video, divided into "monuments" "overseas beauty" and "beautiful scenery" three broad categories. Through these videos, we can experience the Forbidden City, Terracotta Warriors and other historic relics of the style, you can also enjoy Hainan and Sanya and other tourist attractions of the beautiful scenery, and even "visit" the United States, Europe and other parts of the world's great mountains and rivers.

* Music channel: "Music Channel" is ABPlayer recently launched channel, through this channel we can enjoy the Peking Opera, Kun, Xiang Ju, Yue, Henan,, Opera, Hebei Clapper, Beijing opera piano more than ten books of drama. (See the third new version of Opera Channel early experience) 3, the new drama channel early experience

"Music Channel" is ABPlayer V2.6 version of the recently launched channel, here we will focus on the introduction. Figure 02 shows, click on the list of players on the left channel of "traditional opera", we see Opera Channel CPC includes Beijing Opera, Kun, Xiang Ju, Yue, Henan,, Opera, Hebei Clapper, Beijing piano book, song and dance duet, Allegro books Chu drama, Henan Opera, Henan Quju, Henan Flower Drum, Henan more stressed, Pingju, classical audience more than ten categories.


Figure 02

We all know that Peking Opera is our national essence, is currently the most popular type of drama was. We click "Peking Opera", as shown in Figure 03, which is found in the category button to the right of the name appeared in opera, many of them classic plays, such as "Looking for a Star," "Legend," "Royal drunk "and so on. When we click on "Looking for a Star", in their right would be "Looking for a Star" Opera thumbnail, we found a total of five versions.


Figure 03

When you mouse over the thumbnails on the unit when the opera, as shown in Figure 04, the thumbnail will become a download button, and it will emerge out of work-related information, such as file size, opera name, performers, etc. . At this time, we only z in the opera "Looking for a Star" on mouse click, the opera will appear in the right side of the download task list. After downloading, you can enjoy the up.


Figure 04

Summary: I use ABPlayer these six months, in addition to its experience in the power of video playback, the number of its channels is also love the feature. And ABPlayer each version of the update will bring you some intimate functions or originality of channels, can be described as Haoxiliantai, brilliant. Now I have been looking forward to ABPlayer the next version of the update, and I do not know what it surprises will it leave us?











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Wednesday, August 4, 2010

"Abnormal" Jason Jiang: year one is moral derailment



Jason Jiang saying goes, "once a year derailment is moral." Jason Jiang called "derailment" is that everyone should have a subversive, anti-logical point of view, even in the Jason Jiang's office also hanging of two Chinese characters "abnormal" for employees to change the normal way of thinking. Because he always believed that the doctrine is not necessarily the most conservative safety, but may be the most dangerous.

"Abnormal" and Jason Jiang out of a unusual way. He was doing very different advertising business, more than 30 years of age to have a market value of nearly 80 billion dollars in listed companies, often in two or three cities a day to run around, by foot massage to spend meager than sleep, leisure time ... ... Jason Jiang and Focus Media Holding Limited (Focus) of the story, already familiar, but difficult to duplicate.

In late 2007, when this first Nasdaq-listed stocks into the Chinese media market 100 index constituent stocks satisfied the list, we want to use a new way to interpret Jason Jiang, first proposed to play a swept the world for decades, "Monopoly" game. Then, replace the body applied to the southern spring, "hard", "persistent", try to use "wisdom" play a "Monopoly."

In 2007, this area of the media, "Monopoly" game just for the midfielder.姝ゆ椂鐨勫叏鐞冧簰鑱旂綉甯傚満涓婏紝姣斿皵路鐩栬尐姝e湪瀵瑰瀹e竷锛氬湪2008骞村勾涓?浼戜箣鍓嶏紝浠栧皢鎶婁富瑕佺簿鍔涙姇鍏ュ埌寰蒋鐨勭綉缁滀互鍙婂箍鍛婃湇鍔′笟鍔°?姹熷崡鏄ヤ篃鎶婂叕鍙哥殑閲嶅績浠庣敓娲诲湀濯掍綋閫愭鍚戞暟瀛楀寲濯掍綋杞彉銆?br />
銆??鍦ㄨ繖鐩樻牸灞?腑锛屾睙鍗楁槬鎶婅嚜宸卞彂灞曟垚涓鸿耽瀹剁殑绛栫暐鐩稿綋椴滄槑鍜岃繀閫熲?鈥斿湪鍑犱箮涓嶅埌涓?勾鐨勬椂闂撮噷锛屼粬鏀惰喘浜嗕腑鍥界綉缁滃箍鍛婂競鍦烘帓鍚嶇浜岀殑浠g悊鍏徃鈥斺?濂借?鍏徃锛屾鍚庣殑涓嬪崐骞达紝鐭ュ悕缃戠粶琛屼笟鍜ㄨ鍏徃鑹剧憺鍜ㄨ涔熻鍒嗕紬鏀惰喘銆傛睙鍗楁槬绉帮紝杩欏鍏徃灏嗕笉浠呭湪鏈潵缁х画鍑哄敭鍏朵笓涓氳涓氭姤鍛婏紝涔熷皢涓哄垎浼楀湪浜掕仈缃戦鍩熺殑鍙戝睍鎻愪緵鍐呴儴瑙e喅鏂规銆傚叾闂达紝杩樻湁涓夊埌鍥涘缃戠粶鍏徃涔熻鍒嗕紬鏀剁紪鏃椾笅锛涚洿鑷充笁瀛e害鐨勬姇璧勮?瑙侀潰浼氫笂锛屽垎鏋愬笀浠繕鍦ㄤ笉鏂叧蹇冩槸鍚﹁繕鏈夋洿澶氱殑姣斿娉℃场缃戜箣绫荤殑鍨傜洿缃戠珯灏嗚琚垎浼楁敹璐?

銆??鈥滃緢澶氭椂鍊欙紝鏀惰喘鏄互鎶曡祫鎹㈡椂闂寸殑涓?琛屼负銆傗?姹熷崡鏄ュ湪骞存湯鎺ュ彈鏈姤涓撹鏃惰繖鏍疯瘎浠疯嚜宸辩殑鏀惰喘鍘熷垯锛氣?鍩烘湰鏄袱鏉$嚎锛氱涓?紝鏀惰喘鐢ㄦ潵宸╁浐鐜版湁涓氬姟鐨勪富瀵煎湴浣嶏紱绗簩灏辨槸杩涘叆鍏ㄦ柊棰嗗煙锛岄?杩囦竴涓鍩熷揩閫熸澘鍧楀瀷鐨勬敹璐紝鏋勭瓚璧峰湪杩欎釜棰嗗煙鐨勯瀵兼?涓诲鍦颁綅锛屽苟灞曞紑鏁村悎銆傚綋鐒惰繖涓敹璐竴瀹氭槸鎶㈠崰榫欏ご鎬у叕鍙革紝骞跺繀椤昏浣跨珵浜夋牸灞?彂鐢熸敼鍙樸?鈥?br />
銆??涓?簺鏇翠负娓呮櫚鐨勪簰鑱旂綉閮ㄧ讲鍦ㄥソ鑰惰鏀惰喘涔嬪悗娴嚭姘撮潰锛?鏈堝簳锛屽垎浼楀甯冨拰鍨傜洿琛屼笟缃戠珯鈥滆喘鎴胯?鈥濈粨鐩燂紝灏嗗埄鐢ㄥ叾鍏ㄥ浗濯掍綋鐢熸椿鍦堬紝甯姪鈥滆喘鎴胯?鈥濈殑涓氬姟浠庣洰鍓嶅寘鎷笂娴枫?鍖椾含鍜屽箍宸炵瓑鍦ㄥ唴鐨?3涓煄甯傛墿灞曡嚦鍏ㄥ浗锛屽苟鍦ㄩ攢鍞洟闃熶笂缁欎簣鏀寔銆傚潑闂磋繕鏈変紶闂昏锛屽垎浼椾粎鐢ㄤ簡涓や釜澶氭湀鐨勬椂闂村張鍜岃繎浜斿绫讳技鐨勮耽鍒╂ā寮忔竻鏅扮殑琛屼笟缃戠珯绛剧讲浜嗘垬鐣ュ悎浣溿?

銆??鍦ㄢ?澶у瘜缈佲?鐨勬父鎴忛噷锛岃皝鍏堣兘鍗犻鍦熷湴璧勬簮锛岃皝灏辨湁璧勬牸鍦ㄦ棩鍚庣殑娓告垙涓嫢鏈夋敹绉熸潈銆備竴绯诲垪鏀惰喘鍜岀粨鐩熷甫鏉ヤ簡涓嶉敊鐨勬敹鐩婏紝杩欎护濂借?鏇剧粡鐨勭珵浜夊鎵嬩互鍙婁笉灏戦棬鎴风綉閮芥劅鍒版湁浜涘ご鐤笺?鍦?006骞磋鑻卞浗WPP闆嗗洟鏃椾笅缇ら倯鍏ヨ偂鐨勫崕鎵仈浼楁柟闈㈢敋鑷充笉寰椾笉鎵胯锛屾睙鍗楁槬鎵?█闈炶櫄锛屽垎浼楀凡缁忎娇鍗庢壃鑱斾紬澶卞幓浜嗗湪浜掕仈缃戝箍鍛婁唬鐞嗕笟鍔″競鍦轰唤棰濈涓?殑浣嶇疆銆傗?甯傚満绔炰簤鏍煎眬鐨勭‘鍙戠敓浜嗗彉鍖栤?銆傛洿浠よ繖浜涘彧缁忚惀骞垮憡浠g悊鐨勫叕鍙告媴蹇х殑鏄紝鍗曚竴鐨勫箍鍛婁唬鐞嗚涓氭瘺鍒╂棤娉曞拰鏃㈡嫢鏈夊獟浠嬪钩鍙板張鎷ユ湁骞垮憡浠g悊鐨勫垎浼楄繘琛岀浉姣斻?

銆??姹熷崡鏄ュ湪2007骞村勾搴曞洖椤句簡鑷繁绛栧垝鐨勬暣涓眬锛屸?鎴戞兂璇寸殑鏄紝寰堝鏀惰喘鍏跺疄閮芥槸鍩轰簬瀵硅涓氱殑涓?鍒ゆ柇鍔涖?鍒嗕紬瀵逛簬浜掕仈缃戝箍鍛婄殑鍒ゆ柇鏃堕棿鏄緢鍑嗙‘鐨勶紝鍏跺疄鎴戜滑涔熷彲浠ュ湪2006骞村瀹冧滑杩涜鏀惰喘锛屼絾浜嬪疄涓婁綘鍙互鐪嬪埌锛?006骞村拰2007骞磋繖涓ゅ勾锛屽湪杩欎釜琛屼笟閲岀殑榫欏ご鍏徃鎺掑悕骞舵病鏈夊彂鐢熷疄璐ㄦ?鐨勫ぇ鏀瑰彉銆備箣鎵?互鎴戜滑瑕佸埌2007骞存敹璐紝杩欏畬鍏ㄥ拰鍏徃鍙戝睍鐨勮妭濂忔湁鍏崇郴銆?006骞村垎浼楃殑閲嶇偣鍦ㄤ簬鎵嬫満鍜岀敓娲诲湀濯掍綋銆傗?

銆??鈥滄垜涓嶈涓哄垎浼楁棤鎵?笉鑳姐?鈥濇睙鍗楁槬鍦ㄦ帴鍙楅噰璁挎椂涓?啀寮鸿皟銆備簨瀹炶瘉鏄庯紝姹熷崡鏄ュ浜庡浣曞湪娓告垙寮?鏃跺氨鍗犻鑷繁鐨勪紭鍔挎繁璋欏叾閬撱?鍒嗕紬2006-2007骞村湪鎵嬫満鍜屼簰鑱旂綉棰嗗煙鐨勪袱涓噸瑕佸彂灞曢樁娈碉紝鍑犱箮鍜屽垎浼楄捣姝ユ椂鐨勫彂灞曟儕浜虹殑闆峰悓銆?003骞达紝姹熷崡鏄ユ妸鈥滃ぇ瀵岀縼鈥濇父鎴忕殑楠板瓙鎺峰悜浜嗘ゼ瀹囪棰戝箍鍛娿?鑰屽悗锛屽垎浼椾富鍔ㄦ寫璧峰拰鑱氫紬浼犲獟鍦ㄦゼ瀹囪棰戦鍩熼噷鐨勫彛姘存垬锛屽綋鎵?湁浜鸿繕鍦ㄨ寰楄繖鍦衡?浜夊惖鈥濈殑缁撴潫閬ラ仴鏃犳湡鏃讹紝杩炵編鍥姐?璐㈠瘜銆嬫潅蹇楃殑骞村害閰峰叕鍙歌瘎閫変腑锛岃瘎浠峰垎浼椾笌鑱氫紬鐨勫叧绯绘椂閮介娴嬶紝鈥滀袱瀹跺叕鍙稿緢鍙兘闀挎湡淇濇寔鐩墠鐨勫競鍦烘牸灞??鈥濅絾鏃堕殧鍗婂勾锛屾睙鍗楁槬宸茬粡寮?涓哄墠閫斿仛浜嗘姷鎶尖?鈥斿埄鐢ㄨ瀺璧勬瘮绔炰簤瀵规墜杩堝嚭浜嗘洿蹇殑涓?锛氬厛鍙戜笂甯傝瀺璧勮幏寰楄祫閲戯紝骞朵笖閫氳繃浠锋牸鎴樿揩浣跨珵浜夊鎵嬫斁寮冧笂甯傜殑鑰冭檻銆?br />
銆??鍚庢潵锛屼汉浠洿寮?娓愭笎鍙戠幇锛岃繖鍦哄彛姘存垬涓嶄粎鎴愬姛浣垮垎浼楀拰鑱氫紬鍚嶅0澶у櫔锛岃?鍏舵洿閲嶈鐨勬槸锛屼竴浜涜储澶ф皵绮楃殑瀹㈡埛浠粓浜庝粠浼犵粺濯掍綋涓婄煡閬擄紝鍘熸潵杩樺彲浠ユ湁涓?濯掍粙鑳界敤鐩稿灏戠殑閽卞府鍔╀粬浠殑鍝佺墝鎺ㄥ箍鍒版洿澶氱粏鍒嗙殑甯傚満涓幓銆備簨瀹炰笂锛屾ゼ瀹囪棰戝箍鍛婂湪褰撴椂鐪嬫潵绠?洿灏卞儚涓紓绫伙紝瀹㈡埛浠兘浼氱悊鎵?綋鐒跺湴璁や负锛屼换浣曚竴涓紶缁熷獟浣撶殑鎶曟斁鏁堟灉閮戒細姣斾竴涓鏃犵煡鍚嶅害鐨勫垎浼楁帹閿?憳鍜屽綋鏃朵篃杩樻病鏈夋垚涓鸿韩瀹朵笂浜跨殑姹熷崡鏄ヤ护浜轰俊鏈嶃?

銆??鐜板湪锛岃繕寰堥毦璇翠粈涔堟椂鍊欐槸娓告垙鐨勫熬澹帮紝鍒嗘瀽甯堜滑瀵逛腑鍥戒紶濯掑競鍦虹殑鏈潵鍏呮弧涔愯锛屼篃璁歌繖搴旇鏄柊涓?疆鎴樺満鐨勫紑杈燂紝鏂颁竴杞父鎴忕殑寮?銆傚湪12鏈?8鏃ユ繁澶滀笌姹熷崡鏄ヤ竴涓灏忔椂鐨勭數璇濋噰璁夸腑锛屼粬璋堣捣鍒嗕紬鐨勭儹鎯呭拰绗竴娆℃帴鍙楁垜浠噰璁挎椂鐩告瘮锛屽嚑涔庢鏃犲噺閫??杩欒鎴戜滑鎯宠捣2007骞村勾鍒濓紝姹熷崡鏄ヤ粠鍖椾含棰嗗洖浜?鈥滃畨姘镐紒涓氬濂栧ぇ闄嗕紒涓氬鈥濈О鍙蜂箣鍚庯紝鍦ㄨ嚜宸辩殑鍗氬閲屽啓涓嬭繖鏍蜂竴娈佃瘽锛屼粬鎯冲拰澶у鍒嗕韩杩欐璇勯?涓浼佷笟瀹剁簿绁炴彁鍑虹殑鍥涗釜鑰冮噺鎸囨爣锛?br />
銆??涓??瀵逛紒涓氬拰涓汉璁惧畾涓?釜楂樻爣鍑嗗苟鍧氬畾涓嶇Щ鍦版墽琛屽拰瀹炵幇锛?br />
銆??浜屻?鑳藉璇佹槑鍏跺厠鏈嶄簡鍥伴毦鍜岄殰纰嶏紱

銆??涓夈?閬彈杩囧法澶х殑澶辫触骞朵笖浠庡け璐ヤ腑鍚稿彇鏁欒锛?br />
銆??鍥涖?鏃㈣兘淇′换鍥㈤槦锛屽張鑳藉湪涓嶇‘瀹氭?鍓嶇嫭绔嬫?鑰冦?

銆??姹熷崡鏄ュ湪鏂囦腑鍐欏埌锛氣?鎴戣寰楋紝杩欏嚑涓寚鏍囧浜庢垜锛屽浜庢鍦ㄥ仛浼佷笟鐨勬湅鍙嬪拰灏嗚鍋氫紒涓氱殑鏈嬪弸锛屽簲璇ラ兘鏈夊弬鑰冩剰涔夈?鈥?br />
銆??璁胯皥

銆??缁忔祹瑙傚療鎶ワ細2007骞村鍒嗕紬鎰忓懗鐫?粈涔堬紵浠庡勾鍒濈殑濂借?鍒颁箣鍚庣殑鑹剧憺鍜ㄨ绛夛紝鍒嗕紬浠婂勾鐨勬敹璐噸鐐瑰嚑涔庨兘钀藉湪浜嗕簰鑱旂綉棰嗗煙锛屽湪鍒嗕紬浼犲獟鐨勫彂灞曟垬鐣ヤ腑锛屼簰鑱旂綉骞垮憡灏嗘壙鎷呬粈涔堣鑹诧紵

銆??姹熷崡鏄ワ細鐨勭‘锛岃繖涓?勾閲屾垜浠敹浜嗕簲鍏杩欐牱鐨勫叕鍙革紝2007骞村彲浠ヨ鏄垎浼楀竷灞?簰鑱旂綉鐨勪竴骞达紝鍒嗕紬鐨勫竷灞?彂鐢熶簡鍙樺寲锛屼簰鑱旂綉搴旇鏄垜浠殑闀挎湡鎴樼暐涔嬩竴銆傝鍒版垜浠殑鏁村悎锛屾垜鎯抽鍏堣偗瀹氭槸鐮旂┒娑堣垂鑰呯殑灞傛锛岃繖閲屽氨鍖呮嫭浜嗙敱IREASCHCHECKIN鏋勬垚鐨勬妧鏈钩鍙帮紝浠ュソ鑰朵负浠h〃鐨勭壒瀹氭妧鏈钩鍙般?鍙戝睍涓嶅悓浜у搧鍖呮嫭绮惧噯瀹氫綅骞垮憡銆丆OOKIE杩借釜鍏磋叮瀹氬悜骞垮憡銆佽法濯掍綋瑙嗛骞垮憡浠ュ強娓告垙骞垮憡鍥涚被浜у搧锛岃繖涓?郴鍒椾骇鍝佸彧瑕佺鍚堟秷璐硅?鐨勯渶姹傦紝灏辨渶缁堜細琚帴鍙椼?鍒嗕紬鍜屽ソ鑰跺氨鏄湪鑷村姏浜庤繖鏂归潰鐨勬敼鍙樸?

銆??杩樻湁涓?偣锛屾垜鎯宠寮鸿皟鐨勬槸锛屽垎浼楁槸涓?釜澧炲?鏈嶅姟鍟嗭紝鎵?互鎴戜滑瑕佸仛鐨勪笉浠呰甯箍鍛婁富鎻愰珮鎶曡祫鍥炴姤鐜囷紝鍚屾椂涔熷府鍔╃粡钀ュ獟浣撴祦閲忕殑鍏徃锛屼娇瀹冧滑鐨勬祦閲忎骇鐢熷鍊肩殑浠峰?銆備妇渚嬫潵璇达紝鍦ㄨ繖涓繃绋嬩腑锛岀敤浜斿厓閽辨妸娴侀噺鎵瑰彂杩囨潵锛岀敤鍗佸厓閽卞崠缁欏箍鍛婁富銆傛垜浠湪鍋氱殑鏄竴涓彁鍗囦骇鍝佷环鍊肩殑杩囩▼锛屽苟涓旇繖鏄釜澶氳耽鐨勮繃绋嬨?

銆??缁忔祹瑙傚療鎶ワ細2007骞村勾鍒濓紝鍒嗕紬鏀惰喘浜嗗ソ鑰讹紝寮?惎浜嗕粖骞寸殑鏀惰喘澶у箷銆傝繖涓?勾鏉ワ紝濂借?鐨勭泩鍒╃姸鍐典护鍒嗕紬鍜屾姇璧勮?鎰熷埌婊℃剰鍚楋紵

銆??姹熷崡鏄ワ細鎴戜滑瀵瑰ソ鑰剁殑璧㈠埄鎬у凡缁忚秴鍑轰簡褰撳垵鐨勫垽鏂?杩囧幓涓や釜瀛e害鐨勬暟瀛椼?鏀惰喘濂借?鍘熸潵鐨勯娴嬫槸25鍊嶅競鐩堢巼锛屼竴骞磋揪鍒?00涓?1200涓囩編閲戯紝鐜板湪涓や釜瀛e害瀹冨凡缁忓疄鐜颁簡700涓囩編閲戯紝鍙互璇村凡缁忚揪鍒颁簡鐩堝埄涓婇檺銆傛垜浠殑澶ч儴鍒嗘敹璐兘瀵硅偂涓滄湁鍒╋紝濂借?鏈潵甯︾粰鍏徃鐨勬瘡鑲℃敹鐩婄巼琛ㄧ幇涔熶細濂姐?鎴戜滑姝ゅ墠鏀惰喘妗嗘灦濯掍粙鏄?1鍊嶅競鐩堢巼锛屾渶缁堟槸7.5鍊嶃?

銆??缁忔祹瑙傚療鎶ワ細2007骞村簳锛屽垎浼楀張鎶婄珵浜夊鎵嬬幒璇氭敹璐簡銆傛垜浠兂鐭ラ亾鐨勬槸锛屽垎浼楀ソ鍍忔?浼氬湪鍚堥?鐨勬椂闂村仛鍑哄悎閫傜殑鏀惰喘,杩欑骞惰喘鐨勮妭濂忥紝浣犳槸鎬庝箞鍘诲钩琛$殑锛熷垎浼楃殑涓昏鏀惰喘鍘熷垯鏄粈涔?

銆??姹熷崡鏄ワ細寰堝鏃跺?锛屾敹璐槸浠ユ姇璧勬崲鏃堕棿鐨勪竴绉嶈涓恒?鎴戜滑鐨勫師鍒欏熀鏈湁涓や釜锛氱涓?紝鏀惰喘鐢ㄦ潵宸╁浐鐜版湁涓氬姟鐨勪富瀵煎湴浣嶏紝浣犺鐨勭幒璇氬氨鏄繖鏍风殑涓?釜鍦颁綅锛涚浜屽氨鏄繘鍏ュ叏鏂伴鍩燂紝閫氳繃瀵逛竴涓鍩熷揩閫熸澘鍧楀瀷鐨勬敹璐紝鏋勭瓚璧峰湪杩欎釜棰嗗煙鐨勪富瀵煎湴浣嶏紝骞跺睍寮?暣鍚堛?褰撶劧锛岃繖涓敹璐竴瀹氭槸鎶㈠崰榫欏ご鍏徃锛屽苟蹇呴』瑕佷娇绔炰簤鏍煎眬鍙戠敓鏀瑰彉銆傚嚑涔庢墍鏈夋敹璐熀鏈兘鏄繖鏍风殑鍘熷垯銆?br />
銆??寰堝鏀惰喘鍏跺疄閮芥槸鍩轰簬瀵硅涓氱殑涓?鍒ゆ柇鍔涖?鍒嗕紬瀵逛簬浜掕仈缃戝箍鍛婄殑鍒ゆ柇鏃堕棿鏄緢鍑嗙‘鐨勶紝鍏跺疄锛屾垜浠篃鍙互鍦?006骞村瀹冧滑杩涜鏀惰喘锛屼絾浜嬪疄涓婏紝浣犲彲浠ョ湅鍒帮紝2006骞村拰2007骞磋繖涓ゅ勾锛屽湪杩欎釜琛屼笟閲岀殑榫欏ご鍏徃鎺掑悕骞舵病鏈夊彂鐢熷疄璐ㄦ?鐨勫ぇ鏀瑰彉銆備箣鎵?互鎴戜滑瑕佸埌2007骞存敹璐紝杩欏張鍜屽叕鍙稿彂灞曠殑鑺傚鏈夊叧绯汇?2006骞村垎浼楃殑閲嶇偣鍦ㄦ墜鏈哄拰鐢熸椿鍦堝獟浣撱?

銆??鎴戜笉璁や负鍒嗕紬鏃犳墍涓嶈兘锛屾垜浠殑绮惧姏骞朵笉瓒充互鏀寔鍦ㄦ墍鏈夐鍩熼兘鑳芥秹瓒筹紝浣嗘垜涓嶆?韪忕┖銆備粠鏀惰喘濂借?涔嬪悗锛屽垎浼楃殑瀹氫綅寮?鏄庣‘涓烘暟瀛楀寲濯掍綋銆?br />
銆??鑷充簬浣犺鐨勬敹璐幒璇氬叕鍙稿叾瀹炰篃鏄叿鏈夊伓鐒舵?鐨勶紝鐜鸿瘹鍏徃IPO涓夊搴﹀紑濮嬪惎鍔紝鍥犳锛屽垎浼椾篃浠庢垬鏈笂鍔犲己浜嗛樆鍑诲畠鐨勫姏搴︺?褰撶劧锛岃繖浼氱粰鍙屾柟鍏徃甯︽潵鐭椂闂寸殑涓氱哗鍘嬪姏锛屼笁瀛e害鍒╂鼎鐜囨柟闈㈢殑纭笅闄嶄簡锛屾墍浠ユ垜浠喅瀹氬惎鍔ㄦ敹璐紝鍙屾柟鏁村悎浠ヨ揪鍒板疄鐜版洿濂藉埄娑︾巼鐨勭洰鏍囥?

銆??缁忔祹瑙傚療鎶ワ細鎴戜滑娉ㄦ剰鍒板垎浼楀湪浠婂勾鍑虹幇浜嗘柊鐨勪竴绉嶅彨娉曪紝閭e氨鏄暟瀛楀寲濯掍綋闆嗗洟锛岃?浣犱滑涓婂競鍏徃鐨勪笟鍔℃姤琛ㄤ篃鍋氫簡鏂扮殑璋冩暣锛屼笁澶т富涓氭澘鍧楀垎鍒槸鎴峰鏁板瓧骞垮憡銆佷簰鑱旂綉骞垮憡鍜屾墜鏈哄箍鍛娿?杞瀷杩囩▼涓紝浣犺寰楀垎浼楁渶澶х殑鎸戞垬鍦ㄥ摢閲岋紵

銆??姹熷崡鏄ワ細鎸戞垬鍦ㄤ簬瑕佸湪浜掕仈缃戜唬鐞嗕笟鍔′腑锛屽浣曟妸澧炲?涓氬姟浣撶幇鍑烘潵銆傞?杩囨妧鏈拰浜у搧锛屾彁楂樻祦閲忕殑浠峰?銆傛妸甯傚満闇?鍜屼骇鍝佺粨鍚堣捣鏉ヨ繘琛岀爺绌讹紝骞朵笖杩欎竴鍒囧繀瀹氬缓绔嬪湪寰堝ぇ鐨勬祦閲忓熀纭?箣涓娿?鐩墠锛岃繖涓鍩熺殑鍒╂鼎鐜囪繕寰堜綆锛屾墍浠ュ弽杩囨潵璇达紝瀹冪殑绌洪棿涔熷緢澶э紝澧炲?鎬у緢寮恒?浣嗚繖閲岄潰蹇呴』鏈変釜杩囩▼锛屽埄娑︾巼鐖嗗彂锛岄兘瑕佸缓绔嬪湪瀹屽杽鐨勭郴缁熷缓璁句箣涓娿?

銆??缁忔祹瑙傚療鎶ワ細鏈?悗涓?釜闂涔熸槸寰堝鎶曡祫鑰呮墍鍏冲績鐨勶紝浣犺兘鍛婅瘔浠栦滑浣犳湭鏉ュ皢甯﹂鍒嗕紬璧板悜鍝噷锛熶綘瀵逛綘鎵?湪鐨勫獟浣撻鍩熺殑鍓嶆櫙鏄惁渚濇棫鐪嬪ソ锛?br />
銆??姹熷崡鏄ワ細浠庡竷灞?搴︽潵璇达紝2006-2007骞达紝鍒嗕紬鍩烘湰宸茬粡瀹屾垚浜嗕粠鏁板瓧鍖栨埛澶栧獟浣撳悜鏁板瓧濯掍綋杞彉鐨勮繃绋嬶紝鐜板湪宸茬粡瀹炵幇妯法涓夊ぇ涓昏鏁板瓧鍖栧獟浣撻鍩熺殑甯冨眬锛屽苟涓斿湪涓夊ぇ棰嗗煙涓凡缁忓崰鎹簡涓诲鍦颁綅銆?br />
銆??鎴戦渶瑕佹?鑰冪殑灏辨槸5骞村埌10骞撮噷鎬庝箞鍐嶄骇鐢熸柊鐨勭┖闂村拰绐佺牬銆備箣鎵?互鎴戜細杩涘叆杩欎釜甯傚満锛屾槸鍥犱负鎴戝潥淇℃暟瀛楀寲濯掍綋浼氭槸濯掍綋鏀归潻鐨勬牳蹇冦?鏁板鍖栧獟浣撳湪琛ㄧ幇褰㈠紡鐨勪赴瀵屾?銆佺簿鍑嗘?銆佷簰鍔ㄦ?浠ュ強鑷敱搴﹁繖鍥涙柟闈㈢殑鐗圭偣閮藉皢浼氭湁鏇村己鍔茬殑澧為暱銆傝繖涔熸剰鍛崇潃鍒嗕紬灏嗘湁鏇村鐨勫晢涓氭満浼氥?

銆??鍙互閫忛湶锛屽垎缁堟槑骞磋繕浼氬湪鏂扮殑棰嗗煙鏈夋墍灏濊瘯锛屾垜浠殑鐮旂┒閮ㄩ棬宸茬粡鍦ㄥ仛璋冪爺銆傝繖涓柊鐨勪笟鍔″皢浼氱敱鍒嗕紬鑷繁鍘绘墦閫犮?鐜板湪灏辩暀涓偓蹇靛惂銆?br />






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Thursday, July 22, 2010

Assembly instructions and the machine code of each conversion



Machine language to understand what we just focus on several concepts:

1. Machine-language instructions with opcode (OP) and the address code of two parts

|_____________ OP_______________ | __d__ | __w__ |

|_____________ OP_______________ | __s__ | __w__ | <- This format is used for immediate addressing mode


In most operating code, often used to indicate certain information in certain places:
Figure on the structure in the: w = 1 when word operation
w = 0 bytes to operate when

d values in the two-operand instruction to be effective
When d = 1 when and only for the purpose of a register operand
d = 0 from time to time and only one register for the source operands

s = 1 8-bit number immediately, but requires extended to 16 digits
s = 0 age when the operation instruction for byte / a 16-bit immediate

As the assembly instruction format of many, here I introduce some basic information, if necessary, the reader can download / access to 80x86 assembly provided OPCODES small station http://www.x86asm.com manual inspection.

2. Addressing modes of machine language, said:

| Mod | reg | r / m |
|_____|_____|_____|_____|_____|_____|_____|

reg said register means, the number does not include an immediate two-operand instructions circumstances, to require one operand in the register, the register specified by the reg field and with the opcode byte of the w phase composition determined register

mod field and r / m (register / memory) combined with field operations to determine the number of addressing another now that you download the 80x86 assembly small station (http://www.x86asm.com) OPCODES manual provided the it?
Download Well, please open the inside after decompression: opcodes.html file, and then inside the familiar form:

Now familiar with the simple:
______________________________________________________________________________
Table 1 rrr: W = 0: W = 1: reg32

000: AL: AX: EAX

001: CL: CX: ECX

010: DL: DX: EDX

011: BL: BX: EBX

100: AH: SP: ESP

101: CH: BP: EBP

110: DH: SI: ESI

111: BH: DI: EDI
______________________________________________________________________________
Table 2 rrr: Index Register
000: EAX

001: ECX

010: EDX

011: EBX

100: No Index

101: EBP

110: ESI

111: EDI
______________________________________________________________________________
Table 3 mmm: Function 11
w = 1
000: DS: [BX + SI]

001: DS: [BX + DI]

010: SS: [BP + SI]

011: SS: [BP + DI] BX

100: DS: [SI]

101: DS: [DI]

110: SS: [BP]

111: DS: [BX]
______________________________________________________________________________
Table 4
oo: Function

00: If mmm = 110, then a displacement follows the operation; otherwise, no displacement is used

01: An 8-bit signed displacement follows the opcode

10: A 16-bit signed displacement follows the opcode

11: mmm specifies a register, instead of an addressing mode
______________________________________________________________________________
The above table, you see see? Now I teach you how to use this form to the translation of machine code assembly instructions

3. Instruction format Introduction

8086 16-bit instruction format used:

________ _____________ ________ ________
| Opcode | + | mod-reg-r / m | + | displacement | + | immediate |
1 to 2 byte 0 byte 1 byte 0 to 2 0 to 2 bytes


OK! These are the basics, let's practice it:

---------------------------------------
Question:

MOV AX, 1234H corresponding machine code is: B83412

MOV EBX, 0 corresponds to the machine code is: 66BB00000000

MOV CL, 55H corresponding machine code is: B155

MOV AX, BX corresponding machine code is: 8BC3


I ask, machine code data format? Like machine instruction + operand (high stored in the address high, low stored in the address low), but in front of MOV AX, how to become a B8, do not understand this, Please advise.

PS: The above title is a users question, now I come to practice again to you to see.
---------------------------------------

Directive 1 -> MOV AX, 1234H corresponding machine code is: B83412

Solution: check -> This is the 8086 compilation of 16-bit assembly instruction format, and is the immediate addressing mode
Look-up table -> Open opcodes.html file, find the heading "Main Instructions", click the "M" letter, then the corresponding view "MOV Reg, Imm" format "OpCode" item as: 1011wrrr
Then judge -> As the register is AX, the number now is 1234H, is clearly "on the word action", so w = 1
In view of the article above "Table 1", corresponding to a value of 000 found rrr
Combined Results -> w = 1
rrr = 000
1011wrrr = 1011 1000B -> B8H
According to "3. Instruction format profile" -> B8H + | immediate (low in the former high in the post) | = B83412H

PS: "+" sign is not a "plus"

Well, the first question has been completed solution, and machine code for the B83412H

---------------------------------------

Instruction 4 -> MOV AX, BX corresponding machine code is: 8BC3

Solution: check -> This is the 8086 compilation of 16-bit assembly instruction format, and is a register addressing mode
Look-up table -> Open opcodes.html file, find the heading "Main Instructions", click the "M

"Letter, then the corresponding view" MOV Reg, Reg "format" OpCode "item as: 1000101woorrrmmm
Then judge -> As the registers are AX, BX is obviously "on the word action", so w = 1
In view of the article above, "Table 4", corresponding to oo = 11 because it is found in register addressing mode
In view of the article above "Table 1", corresponding to a value of 000 found rrr, because when the two operating

Incline is register, then the general purpose of the operands should prevail
In view of the article above "Table 3", corresponding to a value of 011 found mmm, because when both operands are registers, then usually necessary to subject the source operand
Combined Results -> w = 1
oo = 11
rrr = 000
mmm = 011
1000101woorrrmmm = 1000 1011 1100 0011 B -> 8BC3H

Okay, second question has been completed solution, and machine code for the 8BC3H
---------------------------------------

Oh, yes it is very simple bar, with 80X86 OPCODES query table everything is so simple, if you have any questions, we all come here to ask!

Remaining:

Directive 2 -> MOV EBX, 0 corresponds to the machine code is: 66BB00000000

Directive 3 -> MOV CL, 55H corresponding machine code is: B155

Everyone to practice your hand, pay attention to instruction two need to use 32-bit instruction format, please refer to 80x86 assembly language books related to the machine language part, should be explained.

Solution orders 2, please wait, or we look, the solution posted for your reference Oh!







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